Wild pitch

I would have loved to have been a fly on the wall in the conference room when these advertising pitches were made.

"Your company name sounds too cold and formal. And insurance is kind of boring. We need something people can relate to. I know! What about a gecko?"

"And when the thirsty kids scream 'Hey Kool-Aid', this cool-aid monster busts through the wall and quenches everyone's thirst."

"No, nothing really happens. The friends just scream at each other. Trust me, it will be funny."

"And we think there should be three animated guys that help sell the cereal named Snap, Crackle and Pop."

Or how did this crazy ad for Outpost.com ever get approved?